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Privacy
The past two decades have witnessed a worldwide transformation in information technology that is reverberating into the lives of individuals in dozens of ways on a daily basis. One of the most important shifts resulting from this technological revolution has been the rise of privacy protection as a critical concern among consumers and citizens worldwide.
For the government, the information age holds vast new promise for enhancing security and improving the delivery of essential services. However, reaping these new benefits without sacrificing the freedom we cherish represents an enormous challenge. For local, state, and federal governments, effective privacy protection policies are an essential component of virtually any new information technology initiative. The principals of Liberty Strategies have shaped the federal laws governing privacy policies, as well as working with numerous agencies to improve the balance between privacy, security and efficiency.
Public concern about privacy also has a direct impact on business bottom lines. According to a recent survey, 91% of Internet users would choose to give their online business to a company based on how well it respects their privacy. Yet, the level of trust in online companies is currently quite low. Over 80% of consumers believe their private information has been illegally collected and sold, while over 70% do not trust the privacy statements typically offered on corporate websites. The companies which meet this challenge will be the ones that succeed in the growing online marketplace, and Liberty Strategies has the critical experience needed to develop policies that will truly address privacy concerns.
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